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Google details its work on a privacy-conscious cookie substitute, called Federated Learning of Cohorts, claims ~95% effectiveness compared to cookie-based ads

Google details its work on a privacy-conscious cookie substitute, called Federated Learning of Cohorts, claims ~95% effectiveness compared to cookie-based ads

eic dan rothfischeraxios Google details its work on a privacy-conscious cookie substitute, called Federated Learning of Cohorts, claims ~95% effectiveness compared to cookie-based ads  —  Google on Monday said new test results show promising signs